Doing Business Online and Your Heart-based Marketing Message

May 14th, 2010

Sometimes doing business online can feel like it’s all about hard sell profiteering. At least that’s how the hard sell big-profit guys often come across.

That’s why it’s so important to remember that the majority of people who search Google to find what they need are neither hard sell minded nor are they susceptible to a hard sell message. Instead, they are non-marketers looking for a heart-based marketing message that speaks directly to their needs, their desire for a better life. And, whether they are having a spiritual challenge, a health problem, or they’re looking for a new approach to living a fabulous life — they want to connect with someone they can trust understands them.

And that’s you — when you’re marketing message comes from your heart – right from the start.

And that’s how you come across when you promote and market your soul-based work with sincere concern for people’s lives, for the connection we all share, for the planet we inhabit that needs our protection.

So don’t be shy about expressing your heart-based marketing message whenever you can. Those people who resonate with the hard sell jargon and fluff and fury - they are not your customers. Period. Don’t worry about them.

The people you resonate with are the same people who will resonate with you when you trust your value, relax into your value, and expand on how you get your marketing message across.

Those are just 3 ways that Soft Sell Marketing provides a solid spiritual and personal base for your sincere and natural marketing. You’ll also grow your sales and grow your business as you grow yourself — when you stand behind and develop your heart-based marketing message!

To get the solid technical and strategic marketing help you need to get your heart-based marketing message across to the largest audience possible, be sure to visit
http://www.bridgingheartandmarketing3.com/invitation

Your Online Business As Spiritual Therapy

May 7th, 2010

No business runs without challenges.

And certainly an online business offers even more than its share of challenges – both internal and external. That’s why we encourage you to relate to your online business as a form of spiritual therapy.

The internal challenges — everything that rattles and challenges who you’ve been and how you experience yourself. Because, even if you’re fairly savvy in the game called “business”, due to the volatile nature of doing business online there can be even more radical * leaps to success, *wake-up calls, and * major melt-downs — just to name a few of the rattling that can leave you sleepless and rattling.

The external challenges — everything coming at you from the outer world like all that Internet technology to master and manage. And there’s all those affiliates and joint venture partners who let you down, don’t send out for you, or maybe even refuse to pay you affiliate commissions that are due for your good efforts on their behalf.

And as a Heart-based, Soft Sell Marketer, you’ve no doubt avoided developing that thick skin that’s allowed the Hard Sell folks to coerce and connive, creating rotten deals that still leave their conscience intact while they deposit the big money in their off-shore banks. But instead, if anything, you’re think skinned, maybe you’ve been told over and over that “You’re too sensitive.”

Well, you’re NOT too sensitive. You are a wonderfully feeling-filled human who knows you are connected to all of life, and you ARE sensitive to what happens to your customers and to yourself. That’s why it’s extremely powerful to understand your online business as a kind of spiritual therapy. Because that helps you be respectful of every disorienting experience you have.

Then each one is a blessing for your spiritual growth and awakening. And that way you build your business while you grow your Self.