Sometimes doing business online can feel like it’s all about hard sell profiteering. At least that’s how the hard sell big-profit guys often come across.

That’s why it’s so important to remember that the majority of people who search Google to find what they need are neither hard sell minded nor are they susceptible to a hard sell message. Instead, they are non-marketers looking for a heart-based marketing message that speaks directly to their needs, their desire for a better life. And, whether they are having a spiritual challenge, a health problem, or they’re looking for a new approach to living a fabulous life — they want to connect with someone they can trust understands them.

And that’s you — when you’re marketing message comes from your heart – right from the start.

And that’s how you come across when you promote and market your soul-based work with sincere concern for people’s lives, for the connection we all share, for the planet we inhabit that needs our protection.

So don’t be shy about expressing your heart-based marketing message whenever you can. Those people who resonate with the hard sell jargon and fluff and fury - they are not your customers. Period. Don’t worry about them.

The people you resonate with are the same people who will resonate with you when you trust your value, relax into your value, and expand on how you get your marketing message across.

Those are just 3 ways that Soft Sell Marketing provides a solid spiritual and personal base for your sincere and natural marketing. You’ll also grow your sales and grow your business as you grow yourself — when you stand behind and develop your heart-based marketing message!

To get the solid technical and strategic marketing help you need to get your heart-based marketing message across to the largest audience possible, be sure to visit
http://www.bridgingheartandmarketing3.com/invitation

The deeper we move into Soft Sell, Heart-based Marketing, the more we see how simple your marketing messages can be — as long as they are developed from and through love.

But traditional hard sell marketing isn’t based in love. It’s more like ego-filled “gimme the money” honey! And we know, and you know that for caring service providers - like you and like us - that model of marketing can never work. Never!

So that’s why we are inviting you to join us this Thursday for a Free, No-cost Tele-training -

“7 Reasons Why Soft Sell Marketing is ABSOLUTELY ESSENTIAL to the Future of Your Business”

It’s this Thursday, May 13th at 5:30 pm PT — and it will be love-based for sure!

So get registered to receive the webcast and phone information -

http://bridgingheartandmarketing3.com/7reasons

And PLEASE send that link to your friends and colleagues who also - just like you - want to develop their marketing in ways that stay true to their integrity and spiritual values - and bring heart to marketing.

And there will be a special bonus for everyone who is live on the call!

So - get ready to have a good time as you expand how you think about marketing, selling, and business!

We look forward to having you (and your friends) join us!

Because It IS All in the Connection,
Judith & Jim

Today a new friend sent us this rather revealing Webinar announcement:

“Webinar: Successful Negotiation Tactics for Sales Professionals
Attend this Webinar to Improve your Ability to Negotiate Profitable Deals and Hold Clients to your Terms”

How did you feel reading it?

First - I feel pity for the “Sales Professionals” that are gullible enough to sell their souls to this kind of power-squeezing approach to business.

Second - I want to warn their clients to run for the hills AND find sales people who care about serving their clients’ needs NOT “holding them to the sales person’s terms.”

Three - Can you really hold someone to your own terms and consider that a success? Because that kind of coercion creates nothing but resentment — conscious or not.

And — when you do, what kind of relationship do you really have with your so-called clients?

And — what kind of world are you creating for yourself? And for the next generation - your children and grandchildren — that follow after you?

So, we ask you — how can you use your care for your clients, your sincere care for improving the world we all share that is at the heart of your marketing message the Soft Sell, Love-based Marketing way — to touch the deepest needs of those you serve while feeding your own soul, growing your Self, and adding to your bank account all at the same time!?

Only that way can you truly enjoy sharing the gifts of your service and sleep peacefully without guilt or shame. And you then know that bridging your heart with your marketing respects and serves all that you do.

*** Enjoy the Free “Biz Rescue Report” available through the optin box to your right.

*** And, if you’ve not yet read our book The Heart of Marketing, be sure to click on the book cover to your right.