We’re both proud and delighted to let you know about a couple of Google Alerts we received recently which let us know that our bestselling book - The Heart of Marketing: Love Your Customers and They Will Love You Back (Morgan James 2009) – is showing up with praise and recognition in other people’s blogs.

The two examples below are from blogs written by people we do not know. AND we want to stress that we don’t have a professional (or even amateur) publicist creating stories and “feeding” them to these blog hosts.

This kind of heart marketing material is spontaneous and the result of the writers’ response to our book — however they found out about it on their own.

Michelle Blakeley named The Heart of Marketing to her Top 31 Best Books for the Solopreneur and Small Business Owner. She said:

—>>> The Heart of Marketing: Love Your Customers and They Will Love You Back by Judith Sherven, Ph.D., and Jim Sniechowski, Ph.D. - It is the solopreneur’s guide to heart-based, client-oriented, soft-sell marketing.

And in Writer’s Weekly
Alice J. Wisler wrote in her article “Selling Books Like a Client Advisor”

—>>> In their book, The Heart of Marketing: Love Your Customers and They Will Love You Back, authors Judith Shervin and Jim Sniechowski are more interested in creating a relationship than closing a sale. They use the soft-sale approach to marketing products and services as opposed to the bottom-line driven method. Much recognition has been given to them as they lead others in this heart-inspired style of doing business.

(note Sherven is spelled with an e, not an “i” — but Alice is more than forgiven!)

To get your copy of The Heart of Marketing (and copies for friends - and even thinking ahead to the holidays that are only 5 months awa) — we suggest you get the discount at Amazon (and we’ve kept our launch bonuses up to thank and support you when you do)

You can either click on the book cover on the right or go to:

http://www.TheHeartOfMarketing.com

Nadine Owens Burton, of Owens Burton Consulting, interviewed us recently about The Heart of Marketing - and how The Power of Care - which is Nadine’s brand - is so powerful in developing and growing your business.

Enjoy her fun video format for our interivew -

http://vzaar.com/videos/309142

And please pass it on to your colleagues who need a broader vision for Soft Sell Marketing and why they’ll want to increase The Power of Care in their marketing!

And if you haven’t yet read The Heart of Marketing - you can order it by clicking on the book cover to the right!

While we’re very often called upon for radio and print interviews — explaining and spreading the wisdom and care of Soft Sell, Heart-based marketing, every so often we get the great fun of being interviewed in a new, unexpected way…

And Idea Mensch provided exactly that -
we encourage you to read the entire interview (it’s not long)!

http://ideamensch.com

We are devoted to promoting the truth and wisdom of Soft Sell Marketing, not just because you - as a service provider - need a marketing voice that matches your integrity, but because the world needs what you do.

Your work is a kind of prayer, a kind of sacred gift to the inner wisdom that each of us carries – but that much of the time lies dormant.

This applies whether you’re involved in physical healing, relationship development, respectful and inspirational parenting, greater availability to success and achievement– you name it – the human mind/body/spirit is still largely untapped as to its true potential.

And you are one of the “tappers” – someone who is committed - through your specific work – to awakening that greater spiritual energy center that each individual knows is deep within – but has rarely had access to.

Now – How did you feel reading this?

Because if you’ve taken it in – really taken it in - then your natural marketing impulse won’t be far behind. You’ll know that your work extends the prayer for all life on this planet. And you will feel compelled to expand your soul-based work to touch as many lives as you can.

Are you ready?

If so, then developing your natural marketing skills will become – well, natural. You’ll join us in wanting the best marketing platform to get the word out about your area of expertise. You’ll take on the commitment to letting people know how they can deeply benefit from what you provide.

And you’ll see that it’s important that you build your business as you grow your Self! And there’s no better way to do that than by becoming a spiritual student of Soft Sell, Heart-based marketing.

To help you do that, we encourage you to experience the
“Bridging Heart and Marketing III Soft Sell Training Collection”
http://www.bridgingheartandmarketing3.com/invitation