More Applause for The Heart of Marketing
We’re both proud and delighted to let you know about a couple of Google Alerts we received recently which let us know that our bestselling book - The Heart of Marketing: Love Your Customers and They Will Love You Back (Morgan James 2009) – is showing up with praise and recognition in other people’s blogs.
The two examples below are from blogs written by people we do not know. AND we want to stress that we don’t have a professional (or even amateur) publicist creating stories and “feeding” them to these blog hosts.
This kind of heart marketing material is spontaneous and the result of the writers’ response to our book — however they found out about it on their own.
Michelle Blakeley named The Heart of Marketing to her Top 31 Best Books for the Solopreneur and Small Business Owner. She said:
—>>> The Heart of Marketing: Love Your Customers and They Will Love You Back by Judith Sherven, Ph.D., and Jim Sniechowski, Ph.D. - It is the solopreneur’s guide to heart-based, client-oriented, soft-sell marketing.
And in Writer’s Weekly
Alice J. Wisler wrote in her article “Selling Books Like a Client Advisor”
—>>> In their book, The Heart of Marketing: Love Your Customers and They Will Love You Back, authors Judith Shervin and Jim Sniechowski are more interested in creating a relationship than closing a sale. They use the soft-sale approach to marketing products and services as opposed to the bottom-line driven method. Much recognition has been given to them as they lead others in this heart-inspired style of doing business.
(note Sherven is spelled with an e, not an “i” — but Alice is more than forgiven!)
To get your copy of The Heart of Marketing (and copies for friends - and even thinking ahead to the holidays that are only 5 months awa) — we suggest you get the discount at Amazon (and we’ve kept our launch bonuses up to thank and support you when you do)
You can either click on the book cover on the right or go to:
http://www.TheHeartOfMarketing.com
